D:fi

D:fi makes hair products for people who live every night to the fullest. D:fi products aren’t just made to turn heads. They’re made to be touched. D:fi products and culture are all about bringing out the individual spirit in everyone. The name d:fi was originally born out of the word modify. The concept was to create a line of products that encouraged modification of one's look, attitude, and perceptions. We invite you to spend a little time re-inventing yourself!